Project Wonderful is closing down...

Joined: January 1st, 1970, 12:00 am

June 11th, 2018, 8:53 pm #1

Just got a message from PW that they're closing down and shutting off the servers come August. Apparently thanks to the significantly-reduced cross-traffic due to Facebook and others "walling off their gardens", as we've spoken of recently, it's basically no longer profitable.

A quote from the PW announcement:
We'd hoped that would be enough, but in the past several years, the internet has changed. Large sites like Facebook do all they can to keep readers on their network, rather than sending that traffic out to individual websites. As such, many readers - who used to visit dozens if not hundreds of websites a day - now visit only a few sites, and things like the indie "blogosphere" (remember that?) are disappearing.
It's not a huge blow to me, as I've never advertised through them- though I'd been thinking about it- and in a typical month would only net me an average of about $35. I considered that basically paying for the sites' hosting each month.

The main reason I put it up was it was an easy and quick way for other webcomics and "indie" types to advertise- I'd also hoped that some of the small paintball companies and garage-shop types would take advantage, but none ever did (which I always found a bit odd.)

So now I'm trying to decide whether I should ditch the banner ad entirely and redesign the upper graphic/logo without it, keep the space as a "personal banner ad" (IE, for the books, the paintball store, etc.) or rez up another Google Adsense banner. (I get on average $120/mo from Adsense.)

Doc.
Quote
Like
Share

Joined: September 12th, 2014, 3:32 am

June 11th, 2018, 11:39 pm #2

*sad panda* It was a good idea while it lasted. Sad to see it go, but I understand the reasons behind it. (although my personal opinion is that trying to out-guess Failbook's ever changing system is a fool's errand.)
Quote
Like
Share

Joined: May 16th, 2015, 11:55 pm

June 12th, 2018, 12:08 am #3

And, there goes what little bit of money I was making through my comic.

Not that I've touched it in months, thanks to complete creative burnout, but still.
Quote
Like
Share

Joined: April 15th, 2003, 12:28 pm

June 12th, 2018, 12:13 am #4

Greyryder wrote: And, there goes what little bit of money I was making through my comic.

Not that I've touched it in months, thanks to complete creative burnout, but still.
Time to move to patreon? Nothing provokes you to do stuff like people waving cash under your face, right?
__
Designer / maker of Jeep gauges and assorted automotive bits and baubles.
TeamADW.com
Quote
Like
Share

Joined: February 24th, 2015, 6:14 am

June 12th, 2018, 2:15 pm #5

I vote "Personal Banner Ad".

If there are any adds I typically prefer not to block is anything self referential. They are also they ads I am most likely to click on as I am already invested in the site they are for.
Quote
Like
Share

Joined: November 17th, 2014, 11:09 am

June 12th, 2018, 2:51 pm #6

There's a lot of small businesses that use FarceBook almost exclusively to draw in new customers and keep in touch with old...   or so they think...   
There's been episodes where they've called longtime customers, and have gotten the response that "are you still in business? We haven't heard anything from you in years!"  
Stuff they're posting on their site just isn't showing up on their customers' walls. 
Quote
Like
Share

Joined: June 2nd, 2015, 3:34 am

June 12th, 2018, 3:32 pm #7

I took down my Facebook business presence after they proved incapable of separating my "business" from "personal."    

In the weeks following the election opinions got heated,   you know with the stories circulating about how the new regime was going to put all the non-whites in concentration camps,   that women's rights were going to be repealed by executive order and that the storm-troopers were on their way RIGHT NOW to take your guns, weed and pets away.

I can offer a sane logical rebuttal for each and every one of the hysterical post-election nightmare-predictions and I did.   However there is a subset of the "other opinion" that is immune to logic and feels if you aren't agreeing and supporting them then the only recourse is to hit the report button.

Fine take down my personal feed as punishment for logic and free-thought.    Punish me for baiting the foolish and confused.    That is after all what Facebook is all about -- freedom of speech as long as you toe the party line.

Business stuff was in a separate account under a different name.    And kept opinion and personality free.    But because it comes off the same IP pipe with the same IP numbers they shut that down too for a month.

THEN they started monitoring my posting in near real time, and putting both accounts in "Facebook Jail" without warning me.    Meaning I could say something political and suddenly no one could read either feed.   There were months-long gaps where people were calling me asking me if I was OK because I stopped updating.

All this because I have a opinion slightly different than the one that is approved by the Facebook ownership.

I'm not the only one going through this.   Craftvinyl.com goes through it,  the owner there is even more of a blowhard than I am.    A lot of patriotic pro-American pro-current leader businesses found themselves cut off.   Facebook freely admits to doing it but they are immune to that whole pesky freedom of speech thing because reasons.

***

This is on top of the algorithm that ranks and posts advertisements and pages on your feed.   Facebook freely admits they are biased against small and personal businesses and favor the larger corporate paid-to-place advertisements and pages.   Where many of us were getting fed up... we'd pay for placement just to be preempted by whatever Facebook deemed more important than my business.     That means I was sinking $50 a month into advertising just to have my ad preempted by virtually everything else.

***

Now I just advertise via word of mouth,  fliers,  classified ads in trade rags and visit trade shows.  I had a web-page I took down to update,  but never finished it.    I'm doing quite well business-wise WITHOUT Facebook,  or should I say DESPITE Facebook.

Moral of the story here is:  Facebook is not your friend.   Facebook does not represent your best interests.    If you are dependent on Facebook for your revenue,  you are screwing yourself over.
It is possible to commit no mistakes and still lose. That is not a weakness. That is life.
Quote
Like
Share

Joined: April 15th, 2003, 12:28 pm

June 12th, 2018, 4:20 pm #8

Ive had the opposite experience with FB. The algorithm favors interaction with people. Replies, and fresh views from shares. Some weeks, I post the right goofy picture, and it gets shared, I dont even have to pay to have my ads circulate, it gets done for me as people see one thing and then filter through my backlog. 

The whole market place on FB changes from week to week. Im lucky to know people in the know, and follow what they say is coming and what works... and worse, what gets you marked as spam / fake news. 

That change is directly pushed by FB's product... the people using the app. They work to keep people engaged. Just this week they are rolling out verified reviews, where they can tell what you bought, even from a 3rd party site, and mark it as a genuine purchase, and then dump companies that buy and fake reviews, much like many of the larger places do. 
__
Designer / maker of Jeep gauges and assorted automotive bits and baubles.
TeamADW.com
Quote
Like
Share

Joined: October 6th, 2014, 7:12 pm

June 12th, 2018, 8:46 pm #9

Lord [Redacted] wrote:
June 12th, 2018, 3:32 pm

THEN they started monitoring my posting in near real time, and putting both accounts in "Facebook Jail" without warning me.    Meaning I could say something political and suddenly no one could read either feed.   There were months-long gaps where people were calling me asking me if I was OK because I stopped updating.

All this because I have a opinion slightly different than the one that is approved by the Facebook ownership.
I get stuff from FB forwarded from an associate of mine -- not a day passes when reports of one of his slightly-to-the-right-of-Chairman-Mao associates isn't in "FaceBook Turkish Prison" for daring to suggest The Left might possibly not be the greatest thing since the sliced bread the Commies have never been able to deliver to the proletariat.

"Welcome to the party, pal!"
CF

"The right tool for the right job." [Anon.]
"Any tool can be the Right Tool." [Red Green]
Quote
Like
Share

Joined: January 1st, 1970, 12:00 am

July 11th, 2018, 7:33 pm #10

Today was the last day for the PW banner on TWB. Is no longer feeding ads, and will be shutting down their servers shortly. I've downloaded whatever funds I had left (about $37, which represents a full five weeks' pay) and that leaves us with a banner-ad-shaped hole in the TWB landscape.

I've been thinking about three options, like I mentioned above. One, replace it with an Adsense banner. Ever since I pushed the one existing AS banner further down the page with the "quick links" buttons, my income from them has halved. Overall business is doing well enough it's not a huge blow, though, but I'm not so well off I can scoff at an extra $100 a month just yet. 😁

Two, use it as a custom ad, either for my own products, or sell space directly to other small businesses or comics. Like a week at a time, they provide the image, the ad runs, say, Sunday to Sunday since Monday is the peak traffic day, etc.

Or three, ditch the ad entirely, and redesign the admittedly rather aged title graphic to get rid of the blank space left over.

Doc.
Quote
Like
Share