SE models only from Boutiques in the future?

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SE models only from Boutiques in the future?

shadowman50
Paneristi
Joined: December 30th, 2011, 2:44 pm

May 8th, 2012, 4:01 pm #1

A highly regarded London dealer advised me earlier today, that SE models will only be available from Boutiques in future?

Has anyone else been advised of this?
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GuyVerbist
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GuyVerbist
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Joined: January 26th, 2005, 2:42 pm

May 8th, 2012, 4:15 pm #2

I don't know if it's true or not, but it makes commercial sense.

If you're confident that you can sell out your entire production of a special edition from your boutiques, then why pay a middle man? On the assumption that the boutiques are Richemont-owned (not franchises) you pocket the whole dealer mark-up.

Whether this confidence is justified and people in areas with no local boutique will put up with the hassle of international wire transfer, shipping, insurance, customs, taxes just to get their hands on a rarer watch ... Well I guess we might see.

Guy


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Jpvfx
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Jpvfx
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Joined: April 8th, 2006, 1:23 pm

May 8th, 2012, 4:41 pm #3




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Bruno.M1
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Bruno.M1
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Joined: April 30th, 2005, 4:33 pm

May 8th, 2012, 4:47 pm #4

A highly regarded London dealer advised me earlier today, that SE models will only be available from Boutiques in future?

Has anyone else been advised of this?
we'll see how it evolves but in that case I probably bought my last Panerai a few months ago
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Stoffe56
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Stoffe56
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Joined: July 10th, 2005, 2:55 pm

May 8th, 2012, 6:16 pm #5

A highly regarded London dealer advised me earlier today, that SE models will only be available from Boutiques in future?

Has anyone else been advised of this?
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machtigetokus
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Joined: November 8th, 2009, 5:41 pm

May 8th, 2012, 6:49 pm #6

A highly regarded London dealer advised me earlier today, that SE models will only be available from Boutiques in future?

Has anyone else been advised of this?
Would think that that would be the end of my collection expanding.... Have excellent relationship with AD but zero with boutique... No boutique close either.... I am willing to buy based on this relationship some none SE watches while I occasionally get 'thrown' SE my way... Works both ways, good for AD, good for me! No point in trying to build relationship with boutique by mail, phone where they don't know me.... Most likely not going to be buying normal collection without ever having a chance to get a nice special SE....

All in all bad form I think.....



Cheers, Joris

***Lo, comandante del tempo***
PAM 111, 233, 339 & 382

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andyhunt
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andyhunt
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Joined: February 7th, 2005, 5:21 pm

May 8th, 2012, 7:31 pm #7

A highly regarded London dealer advised me earlier today, that SE models will only be available from Boutiques in future?

Has anyone else been advised of this?
As for the future who knows but it would make commercial sense

"Going to London, what for mate, the Jubilee, the Olympics?"

"Nah, P-Day mate!!"
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patrick-belgium
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Joined: January 26th, 2005, 4:33 pm

May 8th, 2012, 7:47 pm #8

we'll see how it evolves but in that case I probably bought my last Panerai a few months ago
...for the same reason !

my relationship with my AD's are prior to having a LE of Panerai, I hate the way it goes but if that is the choice of Panerai they surely can do without me also for the rest of the normal production, reason also why I declined the last offer of a Pam SE instead of spending 20K on them I bougth something else and so it will in the future, not my choice but OP's

P@trick











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LUCCHAO
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LUCCHAO
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Joined: February 19th, 2011, 5:57 pm

May 8th, 2012, 8:10 pm #9

A highly regarded London dealer advised me earlier today, that SE models will only be available from Boutiques in future?

Has anyone else been advised of this?
My conclusion is based on tortuous thinking

First - is Panerai willing to open boutiques all over the world?

Second - is Panerai willing to make non SE ( ie. 372 like) in order to reach broader market, or on other hand , the culture of several SEs ?

Rumor has it that you should have a good relationship (ie., buy a lot of non SE, for instance) in order to put your hands on one of desired ones. And most of us are out of that range. Considering that the LIST at boutiques really does not function in the way we expect, there's no point having a boutique near for most of us.

If we take a glance at how many desired SE, really desired SE in my point of view, in the last few years, I'd say it's better bear with frustation and get it on grey market. Less expensive, at the end of the day.

But then, if AD's will not have SE anymore, only regular production, it will certainly affect their customers that have been buying in regular basis. It may decrease AD's interest on selling the brand as well, since they would got stuck with only the not so hot pieces .

Marketing says scarce, expensive and desire are good friends. I think there's a limit, and maybe Panerai is testing this limit.

In short, if Panerai continues the strategy of SE as we have seen so far, this new move of SE only available in Boutiques can easily backfire --> it's a simply question of too much restriction of supply on a market that has a lot of other options to offer.

If the idea was to make more money per piece, it can eventually end up having less pieces sold .

best
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jadamo
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jadamo
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Joined: January 16th, 2008, 2:33 am

May 8th, 2012, 10:32 pm #10

A highly regarded London dealer advised me earlier today, that SE models will only be available from Boutiques in future?

Has anyone else been advised of this?
I was able to obtain a 417 from the NY boutique without ever purchasing from them previously, and since i live across state lines i did not pay sales tax. Kind of lucky perhaps--from email inquiry to the waiting list to delivery, it was less than two weeks to have it on my hairy wrist
john

Ora et Labora
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mlpugh
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mlpugh
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Joined: April 9th, 2011, 3:45 pm

May 9th, 2012, 2:10 am #11

A highly regarded London dealer advised me earlier today, that SE models will only be available from Boutiques in future?

Has anyone else been advised of this?
I have already started to look and study other watchmakers.
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Rippie
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Rippie
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Joined: November 15th, 2007, 7:31 pm

May 9th, 2012, 3:54 am #12

A highly regarded London dealer advised me earlier today, that SE models will only be available from Boutiques in future?

Has anyone else been advised of this?
It makes perfect sense from PANERAI'S point of view. By saving their most collectible models for their growing number of boutiques, they can control distribution, availability and price...making their watches more desirable. They've been doing this for years. In Beverly Hills, there are three Richmont boutiques next to each other, Panerai, JLC and IWC.

No doubt will end some of the good deals,,,but the folks at the boutiques I know in NY and BH are a CLASS ACT. If I ever have to go into Tourneau again --it will be too soon!



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HarryM9
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HarryM9
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Joined: December 17th, 2010, 5:03 am

May 9th, 2012, 5:44 am #13

A highly regarded London dealer advised me earlier today, that SE models will only be available from Boutiques in future?

Has anyone else been advised of this?
There's no Boutique in Toronto or, for that matter, in Canada at all.
Heck, there's not even an AD worth mentioning in the GTA (Greater Toronto Area). - well, there's one in the west enf of the city but frankly I haven't heard one good word about them.

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Micha-K-48
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Micha-K-48
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Joined: May 27th, 2004, 9:37 am

May 9th, 2012, 8:41 am #14

A highly regarded London dealer advised me earlier today, that SE models will only be available from Boutiques in future?

Has anyone else been advised of this?
the rest only at the Boutiques
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Kenn_
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Kenn_
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Joined: June 12th, 2009, 2:34 pm

May 9th, 2012, 12:17 pm #15

A highly regarded London dealer advised me earlier today, that SE models will only be available from Boutiques in future?

Has anyone else been advised of this?
I've heard the same from a US Boutique and also from a Richemont Rep. I agree with Harald, being another Canadian Risti and having been on the waiting list at two Canadian AD's.

I was first on the list at one AD who was promised the piece, and third on the list at another AD, I also had a deposit on the piece; only to get called from both informing me that neither AD was going to receive even one piece? The dealers were obviuosly upset at the response they were given, but were careful how they handled their comments. I was certainly offered other brands.

Cheers...
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chriswiles
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chriswiles
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Joined: November 27th, 2006, 10:57 am

May 10th, 2012, 1:42 pm #16

There's no Boutique in Toronto or, for that matter, in Canada at all.
Heck, there's not even an AD worth mentioning in the GTA (Greater Toronto Area). - well, there's one in the west enf of the city but frankly I haven't heard one good word about them.

Nor any boutiques in the UK, which is crazy.

I must admit, my local Panerai dealer only has basic PAMs these days. Never any special PAMs. Looks like most of the best PAMs now head to the boutiques.
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