MASTERY was it for me. Oh, all the other things factored into quitting--the health concerns, the money that went up in smoke, I'm right there with every one of you on every you've listed. But I hated slavery most of all. And I hated the sense of myself as a disempowered loser who couldn't do the one thing he'd come to want the most. I can't do any serious positive thinking if, puff after puff after puff after puff, I'm telling myself that I can't help myself. But I can, and I have, started thinking positive, empowered thoughts, strengthened by my quiit--when I look in the mirror and see that I've lost my old foe, Cigarette Face.