An excerpt from Joel's original post:
So why choose our clinic? Only one reason we can think of. Because it works. We are a no-nonsense program. We recognize smoking is a true form of drug addiction, and we treat it as such. Being an addict means there is no magic cure, no easy way out. But the nicotine addiction like any other drug dependency is treatable. We offer the most comprehensive and sound support to beat that addiction. But do not let us give you the wrong impression. We won't quit for you. You will have to do the hard part. We will simply help show you how to stop and then how to stay off.
We are not the program for everyone. If you think you can quit anytime you want, do not call us. If you are offended that we put you in the same category as alcoholics, heroin junkies, or cocaine addicts, do not call us. If you want an easy, painless method that requires no effort or responsibility on your part, do not call us. But if you are sick and tired of smoking, and you really want to quit-give us a call.