Cambridge Analytica

Cambridge Analytica

Joined: August 13th, 2005, 5:30 am

March 17th, 2018, 8:56 pm #1

Putting aside the political part of this story, please and thank you, there is this:

"The data in question was gathered using an app called thisisyourdigitallife, created by Kogan, that offered Facebook users personality quizzes. Those who downloaded the app voluntarily turned over reams of personal data about what they like, where they live, and in some cases, depending on individual privacy settings, who their friends were.

Though Facebook says just 270,000 people downloaded the app, a loophole at the time apparently allowed Kogan to collect vastly more information. Until 2014, apps could also collect information on every users' entire friend network. Facebook shut down that capability for app developers in mid-2014, but offered some apps that were already up and running a small grace period before cutting them off. That timing roughly lines up with Kogan's research. Of the 50 million accounts Kogan had data on, the New York Times and Guardian reports say, 30 million had complete enough profiles that Cambridge could create psychographic profiles of them. Different than demographic profiles, these describe people based on their personality types."

https://www.wired.com/story/cambridge-a ... sers-data/

I've been using the internet since I first dialed in to Cape Ann BBS around 1994.  (Shout out to Steve Day - @TinyPlanetCR ).  I've never been a random clicker, hovering over every link I might consider clicking on and carefully reading URLs whether it is a link on a web page or a link in my email.  Facebook is insidious.  I don't ever use my Facebook login (nor my Google login for that matter) to sign up at another site - I always sign up independently with an email account.  I've clicked on a handful of quizzes on Facebook (usually a trivia quiz), knowing full well they are hosted on another site.  If the page asks me to log in using FB to take the quiz, it ain't happening.  Some pages allow you to take the quiz then asks you to share the results on FB by logging into the site with your FB  ID.  That never happened, either.

Okay, off to lecture the kids on FB, lol ...
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Joined: January 2nd, 2008, 1:30 am

March 18th, 2018, 7:27 am #2

People do seem quite willing to blindly give themselves away in the virtual world without a thought. But let’s face it —— what is supposed to be secure gets hacked as well. I think at some point you realize that to be virtual is to be somewhat naked.
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Joined: February 7th, 2008, 5:54 pm

March 18th, 2018, 8:41 am #3

A year ago, Jared Kushner was kind of a braggart
when it came to his mastery of social media during
the campaign. Few things anger people more than
their personal information being shared without their
knowledge, and if Jared was in kahoots with such an effort, 
shame on him, Maybe Analytica will be a tipping point.
Always looking for tipping points!


Jared
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Joined: December 22nd, 2007, 10:06 pm

March 18th, 2018, 9:38 am #4

There's more to this than I thought.

https://www.theguardian.com/news/2018/m ... s-election

This is The Guardian, U.S. edition - though a British newspaper, it is written by Americans for Americans. Warning - they do no like Trump.

peregrine
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Joined: February 19th, 2010, 9:12 pm

March 18th, 2018, 9:46 am #5

peregrine wrote: There's more to this than I thought.

https://www.theguardian.com/news/2018/m ... s-election

This is The Guardian, U.S. edition - though a British newspaper, it is written by Americans for Americans. Warning - they do no like Trump.

peregrine
When I read that story in The Guardian yesterday what bothered me most is that Facebook knew that its data was harvested  (and psychological profiles were made of its users...though not sure when FB knew this) and still it did nothing much...

"Documents seen by the Observer, and confirmed by a Facebook statement, show that by late 2015 the company had found out that information had been harvested on an unprecedented scale. However, at the time it failed to alert users and took only limited steps to recover and secure the private information of more than 50 million individuals."

I go on the assumption that anything we do online could show up anywhere but it shouldn't be made easy.
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Joined: September 7th, 2006, 2:30 pm

March 18th, 2018, 11:28 am #6

Unfortunately all these cute little Facebook quizzes and “what’s your _________ name” posts are nothing but data harvesters. As soon as you try to post your “results” they ask if you want to allow Facebook to access your data and if you read the fine print it almost always says that the app wants access to your contacts and personal info.

My recommendation is to just avoid them as fun as they may seem to be.
Cathy (Admin) wrote: Putting aside the political part of this story, please and thank you, there is this:

"The data in question was gathered using an app called thisisyourdigitallife, created by Kogan, that offered Facebook users personality quizzes. Those who downloaded the app voluntarily turned over reams of personal data about what they like, where they live, and in some cases, depending on individual privacy settings, who their friends were.

Though Facebook says just 270,000 people downloaded the app, a loophole at the time apparently allowed Kogan to collect vastly more information. Until 2014, apps could also collect information on every users' entire friend network. Facebook shut down that capability for app developers in mid-2014, but offered some apps that were already up and running a small grace period before cutting them off. That timing roughly lines up with Kogan's research. Of the 50 million accounts Kogan had data on, the New York Times and Guardian reports say, 30 million had complete enough profiles that Cambridge could create psychographic profiles of them. Different than demographic profiles, these describe people based on their personality types."

https://www.wired.com/story/cambridge-a ... sers-data/

I've been using the internet since I first dialed in to Cape Ann BBS around 1994.  (Shout out to Steve Day - @TinyPlanetCR ).  I've never been a random clicker, hovering over every link I might consider clicking on and carefully reading URLs whether it is a link on a web page or a link in my email.  Facebook is insidious.  I don't ever use my Facebook login (nor my Google login for that matter) to sign up at another site - I always sign up independently with an email account.  I've clicked on a handful of quizzes on Facebook (usually a trivia quiz), knowing full well they are hosted on another site.  If the page asks me to log in using FB to take the quiz, it ain't happening.  Some pages allow you to take the quiz then asks you to share the results on FB by logging into the site with your FB  ID.  That never happened, either.

Okay, off to lecture the kids on FB, lol ...
Steve Day
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www.tinyplanetcomputer.com
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We now repair iPhone and iPad screens! More info at www.tinyplanetcomputer.com
  
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Joined: April 1st, 2011, 11:07 pm

March 18th, 2018, 11:45 am #7

PBS/NPR and Sam Bee are my only sources of news,  oh ... and CAO.  TV is long gone:

One point made on NPR today was that people were surprised that the Trump campaign could make sense of a data dump of 50,000,000 FB user records.  But Trump’s people did by using algorithms to mine the data for various shows specific profile types.  As an example the algorithm had work profiles and home profiles!

It seems to be the closest to Big Brother is watching/listening and analyzing.  It’s not effecting me... I’m not on FB,  Nope not me - FREE RANGE THINKER LEE33’-but maybe things WILL work out... made in the USA ... I’m not effected :.. why bother watching Bernie tomorrow at 7PM. YEAH that’s the ticket.  Trump could be soooooooooooooo great.

.., that’s NOT Bernie at 7 forget tomorrow.
AE61A6EC-46BF-4EDB-8924-F9750D4E58B5.jpeg
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Joined: March 30th, 2007, 12:27 am

March 18th, 2018, 11:52 am #8

Everyone meddles with everyone else and has for the last past half century and the USA is very good at it. You can't kiss you privacy goodby because it's long gone and some of it will be used to help you make decisions or actually uncover physical or mental problems you don't even know you have. It can tell you what you might want to buy, who to befriend or the best career path. In short, if you use it to your advantage it could greatly enhance your life. It won't be long though until someone comes up with a fake personality for you that will help you survive the algorithm onslaught. Enjoy the ride!
You make a living by what you get. You make a life by what you give..
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Joined: December 22nd, 2007, 10:06 pm

March 18th, 2018, 12:09 pm #9

It appears Facebook may be in for bigger problems than just negligence.

https://apnews.com/e99cb86f04e8493894b9 ... -elections


Currently, the best thing FB can do is confess that they screwed up - again.  Unless they want to be accused of complicity in an operation run by - gasp - Steve Bannon.   But I'm not sure they will get away with this one.  There are already senators waiting to subpoena Mark Zuckerberg.

peregrine
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Joined: February 19th, 2010, 9:12 pm

March 18th, 2018, 12:31 pm #10

Something else I am doing is shutting FB off when I'm not using it rather than leaving it on "in the background".  I found that ads for items I had recently been looking at buying online started popping up in FB.
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Joined: January 2nd, 2008, 1:30 am

March 18th, 2018, 12:42 pm #11

Karly wrote: Something else I am doing is shutting FB off when I'm not using it rather than leaving it on "in the background".  I found that ads for items I had recently been looking at buying online started popping up in FB.
Isn’t that about cookies? Wouldn’t Facebook have access to cookies stored by your browser anytime you opened FB?
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Joined: February 19th, 2010, 9:12 pm

March 18th, 2018, 12:48 pm #12

I would think so but I clear most everything out daily or more often, including cookies.
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Joined: February 19th, 2010, 9:12 pm

March 18th, 2018, 12:59 pm #13

So unless I want to clear them constantly I will just continue to leave FB closed unless I want to specifically use it. And then clear cookies first.  I'm just not on FB to buy stuff and I don't like it doing that.
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Joined: February 7th, 2008, 5:54 pm

March 18th, 2018, 1:05 pm #14

I think if Mark Zuckerberg was Russian, he would be called an "oligarch".

He's worth over 70B, and when it comes to allowing data breaches and fabricated
news, he has kind of an "aw shucks, we'll be sure to look into that" attitude.
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Joined: November 13th, 2010, 12:37 pm

March 18th, 2018, 1:45 pm #15

Karly wrote: So unless I want to clear them constantly I will just continue to leave FB closed unless I want to specifically use it. And then clear cookies first.  I'm just not on FB to buy stuff and I don't like it doing that.
It's probably not Facebook but an ad server on their page that is probably associated with Google, so shutting down the Facebooks won't do much for you. 

Google knows everything! 
₪₪₪₪₪₪₪₪₪₪
Fortune Cookie
₪₪₪₪₪₪₪₪₪₪
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Joined: February 19th, 2010, 9:12 pm

March 18th, 2018, 1:51 pm #16

That makes sense in terms of what I am seeing.  I've noticed it recently.
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Joined: November 19th, 2014, 2:17 pm

March 18th, 2018, 7:26 pm #17

Clearing cookies won't stop ISPs (Comcast et al) from collecting and selling your browser history now too.  Maybe internet cafes will make a comeback.

Relevant video from WaPo: https://videos.posttv.com/washpost-prod ... 60_600.mp4
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Joined: February 19th, 2010, 9:12 pm

March 18th, 2018, 8:06 pm #18

I signed up for Signal awhile back for some political communications.  That is supposed to protect privacy.  Does anyone have experience with it? So far I just have it set up and the other activists who use it show up there too but mostly still using regular text and email to communicate.
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Joined: April 27th, 2011, 4:12 pm

March 18th, 2018, 8:22 pm #19

I was having problems getting texts with Signal at first, although, I think it might have just been my phone. Since getting the Samsung S8, its been working fine. For a VPN to protect my browsing history, I use Private Internet Access ($40/year.) They keep NO logs unlike some of the free services out there.
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Joined: April 1st, 2011, 11:07 pm

March 18th, 2018, 8:38 pm #20

Brainfix, Gator, others posted info on VPNs in April 2017. Here’s one of Brainfix’s posts from back then:

<r>That's the problem with Chromebooks - Google wants you to use Chrome. However, there are various highly-rated free VPN browser extensions available at the Chrome Web Store. Check out <B><s></s><URL url="https://chrome.google.com/webstore/deta ... ?hl=en"><s>[url=https://chrome.google.com/webstore/deta ... cffj?hl=en]</s>Hotspot ...
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